In celebration of the NRL's 2018 Women in League Round, Sydney Roosters' major partner Steggles will celebrate the women who have supported and helped shape the athletes we admire.
During the Roosters' Round 22 match against the South Sydney Rabbitohs on Friday, August 10, the Steggles logo, which has traditionally featured across the chest of the iconic Roosters jersey since 2010, will be replaced with the name of an influential woman in each player's life.
Among those selected to be honoured by the Roosters players are mothers, grandmothers, wives, partners and daughters.
Roosters fullback James Tedesco, whose jersey proudly reads 'Rosemary' in recognition of his mother, said: "I remember thinking what a special idea this was when Steggles and the Roosters launched the campaign last year, and I'm excited I get to be part of it this year.
"I wouldn't be where I am without the support of my mum Rosemary, and I'm really proud that I can honour her this way for all the unconditional love, guidance and support she has given to me and my brother over the years," added Tedesco.
Speaking about the initiative, James' mother Rosemary Tedesco said: "This is such a special gesture by Steggles. When I first saw James wearing a jersey with my name on it, it brought tears to my eyes."
The Steggles "True Legends" initiative recognises the important and expansive role that women play across sport and is featured during the NRL's annual Women In League Round.
Yash Gandhi, Head of Marketing at Steggles, said: "This is something special, for us and for the team at the Roosters. We are proud to enter the second season of this initiative, and to continue to support the players as they honour the influential women that have made their success possible."
Easts Group CEO Scott Bennetts acknowledged the generosity of Steggles in providing this unique opportunity.
"We would like to extend our thanks to Steggles for generously providing this opportunity for our players to celebrate the significant role of women across our game, and by personalising the opportunity for each player by enabling them to acknowledge the support of an important female in their lives. We are proud of this terrific initiative, and I have no doubt that the players are looking forward to running out in these special jerseys on Friday night," said Mr Bennetts.