To celebrate the NRL’s 2019 Women in League round, Sydney Roosters’ major partner Steggles will celebrate the Roosters’ inaugural NRL Women’s Premiership team.
During the Roosters’ Round 22 match against the New Zealand Warriors on Sunday, August 18, the Steggles logo, which has traditionally featured across the chest of the iconic Roosters jersey since 2010, will be replaced with the names of the members of the Roosters’ inaugural 2018 NRL Women’s Premiership team.
“We’re all excited about this small but really impactful move by Steggles for the Women in League round,” said Roosters captain Jake Friend.
“Simaima and the entire Roosters NRLW team have worked so hard to get to where they are now; they are the true legends of the game, and it’s awesome that we can celebrate them this way,” he added.
The logo switch is to acknowledge the hard-working women of Australia after research from Steggles revealed almost the entire nation (89%) believe the women in their lives deserve greater recognition for the work they do.
Of those, the majority (86%) also admitted that more can be done to celebrate the hard-working women in their lives, both in and outside of the home.
Roosters NRLW captain Simaima Taufa knows all about hard work – she juggles home and work life with playing league.
“It was hard to get my break in NRL. Like many women, juggling work, family, community commitments and exercise can be tough.
Playing rugby league has been such a big dream of mine, so I was shocked and proud to know my name will be on one of the NRL boys’ jersey,” said Taufa.
“I am so grateful to Steggles and the Sydney Roosters for recognising the hard work that women put in, both on and off the field,” she added.
Yash Gandhi, Head of Marketing at Steggles, said: “In its third consecutive year, we couldn't be more proud of this initiative.
As a major sponsor of both the Roosters men's and women's teams, it's a small gesture to show our support of hard-working Australians by replacing our logo with the names of Roosters NRLW players.
It’s a powerful tribute to all women who work hard to be there for those who rely on them across home, work, community and more.”
The Women in League program was established in 2007 and aims to include women and celebrate their growing role in the code.
Over 450,000 females have a connection with the NRL.
These women include family members of players, employees, volunteers, club members, and administrative staff.
Without them, the game would not be as we know it today.
This is the third year Steggles and the Roosters have supported the Women in League program by replacing the Steggles logo with the names of important women.
In 2017 and 2018, the Steggles logo was replaced with the name of the most influential woman in each player’s life.
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